Your Website is Just One Piece of the Puzzle
It would be nice to think that now that you have a website, let the money roll in. But a website is just one piece of a good business strategy. Your business is your product or service. A website can dramatically help your business, but other things are important as well.
You can have the most awesome website in the world, but if your products and service are lacking, the website alone cannot remedy that.
Good customer relationships are a must. A happy customer will recommend your business to others.
If you are a local business, consider print advertising or direct mailings.
Local businesses also have a great opportunity to sponsor events in their own communities. Whether it’s the local baseball team or the town festival, it sends the message to potential customers that it’s important to you to be part of the community.
Get your business name out there with listings on local online directories that include a link to your website as well as a description of your business, products, and services.